FAQ
Answers before you ask
Common questions about our services, pricing, process and how we work with businesses like yours — all in one place.
Common questions about our services, pricing, process and how we work with businesses like yours — all in one place.
Everything you need to know about working with Prodiga — our services, pricing, process, and what results to expect.
Prodiga is an AI-first growth company with two divisions: AI Marketing & Automation and App & Software Development. We help businesses grow faster using artificial intelligence — whether that's automating your marketing with chatbots and WhatsApp sequences, running paid ads campaigns, building mobile apps, or developing full SaaS platforms.
We're based in West Bengal (Nadia district) and Delhi NCR, and we work with businesses across India.
Prodiga works best with businesses that are ready to grow and willing to invest in the right systems. Our sweet spot includes:
Yes. Prodiga AI Infinity Ventures is a brand venture of Skybull E Learning OPC Pvt. Ltd., a registered company in India. We operate from our offices in Dhubulia, Nadia, West Bengal and Newtown, Kolkata.
Absolutely. While we have physical offices in West Bengal and Delhi NCR, the majority of our work is done remotely. We have active clients across India including Mumbai, Bangalore, Hyderabad, Chennai, and Pune. Everything — strategy calls, project updates, reporting — happens over video calls and our project management tools.
You can choose either service completely independently. Many clients work with us for just AI Marketing — running their Meta ads, WhatsApp automation, and lead gen. Others hire us purely for software development. A growing number of clients use both because it's more effective when your website/app and marketing strategy are built by the same team who understands your business.
The best starting point is our 45-Minute AI Strategy Call with P K Sarkar, Founder of Prodiga. In this call, we:
Traditional marketing is manual — someone writes a post, someone manages ads, someone follows up on leads. AI marketing automates all of this intelligently. Key differences:
The result: more leads, lower costs, and a system that works 24/7 without human intervention.
It depends on the service:
We guarantee results conversations — you'll always know exactly what's working and what we're doing to improve it.
No. We've seen excellent results with ad budgets starting from ₹15,000/month. The key isn't the budget size — it's how well the targeting, creative, and funnel are built. A ₹15,000 well-optimised campaign will consistently outperform a ₹60,000 poorly run campaign.
We'll recommend a budget based on your industry, target area, and goals during the Strategy Call.
An AI Voice Agent is software that makes real phone calls to your leads — in a natural, human-sounding voice — to qualify them, answer questions, and schedule appointments. Here's how it works:
For most common queries — yes. In our experience, a well-built AI chatbot handles 85–94% of incoming questions without any human involvement. This includes FAQs, pricing inquiries, appointment booking, order status, and lead qualification.
The remaining 5–15% of complex queries get seamlessly handed off to a human agent. Your team stops answering the same questions 50 times a day and focuses on high-value conversations that actually move deals forward.
We offer both:
Most clients choose full management because ongoing optimization makes a huge difference to cost-per-lead over time.
Our deepest experience is in:
We've also worked with retail, manufacturing, and professional services businesses. If you're not sure whether we've worked in your industry, book a Strategy Call and we'll tell you exactly what's worked.
Depends on the complexity:
These are for MVPs and first versions. Full-featured products may take longer — we'll give you a precise timeline after the discovery session.
100% yes. Once payment is complete, you own everything — the source code, the design files, the database schemas, all assets. We transfer the complete codebase to your GitHub repository and you can take it to any developer in the future.
We don't hold code hostage or charge licensing fees. Your product is yours completely.
We choose the right technology for each project, not just what we're comfortable with. Our core stack includes:
Yes. Every software project includes 90 days of free post-launch support covering bug fixes, minor changes, and server monitoring. After 90 days, you can opt for one of our maintenance plans:
Yes, this is one of our most common projects. We can integrate AI into existing systems including:
We'll need to review your existing codebase first. Book a discovery call and share your tech details — we'll tell you exactly what's possible.
We follow a structured communication process:
No black boxes. You always know exactly what stage we're at and what's coming next.
Minor changes (text updates, color tweaks, small feature adjustments) within the agreed scope are covered during development. After delivery:
Our marketing retainers start from ₹15,000/month (Starter) and go up to ₹1,50,000/month (Infinity). Each tier includes different services and team resources. A quick breakdown:
No. What you see in the pricing page is what you pay. There's no setup fee, no onboarding charge, no hidden costs. The only additional spend is your ad budget (which goes directly to Meta/Google — we don't touch it) and any third-party tool subscriptions required for your specific setup (which we'll always disclose upfront).
The ₹999 Strategy Call is a 45-minute deep-dive with P K Sarkar, Founder of Prodiga. You walk away with:
This ₹999 is deducted from your first invoice if you decide to work with us. It's essentially free if you onboard — and extremely valuable even if you don't.
Book the Call →For software development, we follow a milestone-based payment structure:
You only pay for work that's been done and approved. No money changes hands for future work until the current milestone is complete.
We recommend a minimum of 3 months for marketing retainers. Here's why: most AI marketing systems take 30–60 days to properly set up, test, and optimize. Judging results in the first month is like giving up on a gym membership after 2 workouts.
Our contracts are structured as 3-month initial terms, then month-to-month. If after 3 months you're not seeing measurable improvement, we'll work with you to fix it or give you a clear plan — no lock-in beyond that.
For marketing, we typically need:
For software projects, we need your product requirements, any wireframes or references you have, and your preferred tech preferences (if any). We guide you through everything in the discovery session — you don't need to have everything ready beforehand.
We've specifically designed our process to require minimum time from our clients:
Total: roughly 3–5 hours per month after the initial setup. Most clients tell us this is the least hands-on agency relationship they've ever had.
We have a structured feedback and revision process. For marketing, every strategy and creative goes through your approval before going live. For software, you approve every design before coding begins. We don't move to the next phase without your sign-off.
If there's a genuine quality issue that we haven't been able to resolve after good-faith efforts, please refer to our Refund Policy. We always aim to resolve issues — refunds are the last resort, not the first.
Our standard working hours are Monday–Saturday, 10am–7pm IST. For urgent issues (ad campaigns going down, critical bugs), we have an emergency WhatsApp channel that's monitored 7 days a week.
For Business and Infinity plan clients, we provide weekend support as part of the retainer.
Yes. We have case studies available on our Case Studies page with detailed results from real client engagements. For software projects, we can share portfolio items (with client permission) during the Strategy Call.
Can't find your answer above? Reach out directly.
Call or WhatsApp us directly. A real person (not a bot) will pick up and answer your question.
WhatsApp Us →Get a 45-minute deep-dive with our founder. Walk away with a clear plan for your business.
Book for ₹999 →Drop us a message on our contact page. We respond within 4 business hours.
Contact Us →One 45-minute call changes everything. Let's build your AI growth engine.
